It seems that Deutsche Telekom is serious about the world's largest crowdsourced WiFi network Fon, or at least it seems so after DT's Croatian arm Hrvatski Telekom announced today a deal to offer co-branded Fon devices and services to its users in Croatia. It's name: HotSpot Fon!
Me: “Gosh, I can’t go out for coffee now. I’m all fried from work. Gotta rest today.”
My gang: “Liar, how would you get tired from work? All you do is play games on PlayStation!”
They could have continued being successful on a smaller scale and be stagnant but they recognized there is a global market opportunity and decided to act. Here is the story of Lemax, a successful Software-as-a-Service company from Croatia.
When entering a new market, regardless of the type of technology, platform or content, software localization is a must. But for digital tools in the agriculture industry it takes on a whole set of new, unexpected dimensions.
