The team, the product and the size of the market: these three ingredients are typically preached to us as the key to a successful startup. But what if someone much bigger or much better funded comes along, essentially copies the product, devotes a much larger team to the task, and spends heavily on sales & marketing to grab the market?
Croatian consulting company DC&T, specializing in creative, efficient, and humane office space design, is setting out to conquer the world markets. First step: Dubai.