Socialbakers Archives - Netokracija CEE

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Social media

From Agency to Acquisition: How Socialbakers Acquired SocialBrando From Croatia

Second edition of RockPaperStartups is finally here! After opening credits from our very own Ivan Brezak Brkan and our dear sponsors, keynote speaker Mario Francesevic from SocialBrando shared a story on how his company got acquired by Socialbakers from Czech.

Social media

Socialbakers Acquired Czech Startup Social Insider for 1M$

The latest news, announced yesterday during Babel Talk, the social media gatherings in Prague, informed that Socialbakers, the Czech analytics, statistic and metrics company, just bought Social Insider for the dizzying sum of around 1M dollars.

Startups

Remote Assistant: A Startup Helping the Blind ‘See’ Through the Eyes of Their Friends

The global startup scene is at its peak, lively and bustling with different ideas and companies pursuing different niches, trying on different monetization plans for size, seeking commercial success. Prague-based Remote Assistant is no different - it is a startup looking to make it big, but its niche is helping others - the blind and visually impaired, to be precise. We talked to Tomas Stanik, the founder and CEO of Remote Assistant, to see what it's like to be a socially engaged startup and how to make it in the competitive startup market if you are one.

Startups

BIG Launcher Is Going Big With Its Android Launcher for Seniors and Visually Impaired Persons

A few weeks ago, when we visited Wayra’s Demo Day in Prague, one of the startups really caught our eye – BIG Launcher. I know what you’re thinking – what kind of interface is that? Well, it’s a launcher for Android, intended for seniors or visually impaired persons, that don’t have to use feature phones or senior phones anymore. Today it has more than 350.000 downloads of the free version and around 30.000 of the paid version. And the whole story started when one of the cofounders’ mom broke her phone.

Social media

Socialbakers, Czech Social Analytics Company, Raised $26M for International Expansion

Socialbakers just announced that it secured $26 million in incremental funding in order to expand the business even further. This company had a significant growth in clients and employees during the last year, so it will be pretty interesting to see what this investment brings.

Social media

Jan Rezab, SocialBakers, on Engage NYC: We’re Launching Something Special and Something Secret Today

Engage NYC 2013, an event organized by SocialBakers, starts today! It’s an event where you can learn how to change your social marketing forever - hear the innovators, discover the trends, and learn the tools that will really drive your social marketing. On this occasion we talked with Jan Rezab, SocialBakers CEO, about the conference, the new products that SocialBakers will present at this event and the current social media trends.

Startups

My Five Web Summit Lectures of Choice

Last week was reserved for Ireland – perhaps the biggest European tech and startup conference, Web Summit, was being held in Dublin. It gathered more than 10.000 people – entrepreneurs, programmers, designers, investors and media – with the Netocratic team as a CEE media partner. We covered many topics in Croatian and Slovenian language and here are five lectures I loved the most.

Social media

Socialbakers’ Distribution of Fans Reveals Local (Facebook) Fans for Competitive Intelligence

The Czech social media analytics giant Socialbakers has managed to implement information on local Facebook fans in just 9 days since Facebook released the information on December 21st. Socialbakers' new Distribution of Fans let you see fans by country for both global and regional brands.

Social media

Czech Socialbakers Acquires Croatian Socialbrando and Adds Facebook Ad Platform to Its Suite

Czech social media powerhouse Socialbakers and Croatian ad startup Socialbrando have confirmed to Netocratic an acquisition in which the Prague-based social media analytics company is buying the Split-based ad platform startup Socialbrando to add its offering to its suite of social media tools, include a professional analytics package and "builder" app.

Social media

Socialbakers Allows You to Organize Your Facebook Page Tabs Using Engagement Builder

Socailbakers' Engagement Builder, formerly known as Social CMS now allows you to manage not only your Facebook pages, but tabs within them as well. Using Engagement Builder, as explained on their blog, you can set your home tab, change the order of the tabs or rename them. You can also install landing tabs, different kinds of competitions and much more that will make your Facebook page more attractive to your fanbase.

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Internet marketing

Developer in a marketing hell (based on a true story)

After half a year of ups and downs, mysteries and HEUREKA moments trying to understand what 'ad groups' are and what do 'keywords' have to do with ads, I am finally confident enough to say that I know what a complete ad group should look like. At last, I pull the trigger that creates 20,000 ad groups with keywords in one hour.

Careers

The story of how Angela, my developer colleague, made my life easier. And how I made hers a nightmare.

One of the eternal questions in the tech world is whether marketers and developers can find a common ground. I must admit that at the very beginning, Angela - a developer - and I - a marketer, could’ve used a skilled interpreter to help us out.

Tech

Medtech at its finest: How Croatian Q and London-based Accunea developed a transplant monitor app

When capable tech meets medical expertise, many world-class solutions arise and Accunea Transplant Monitor is definitely one of them. How it came to be, we found out from leading tech company behind it.