Layer, the slovenian-american startup that we’ve already written about, has won Techcrunch Disrupt Startup Battlefield in San Francisco, at the same time confirming a seed investment of 1.5 million dollars from a number of funds, including Michael Arrington’s CrunchFund and Bloomberg Beta.
They could have continued being successful on a smaller scale and be stagnant but they recognized there is a global market opportunity and decided to act. Here is the story of Lemax, a successful Software-as-a-Service company from Croatia.
When entering a new market, regardless of the type of technology, platform or content, software localization is a must. But for digital tools in the agriculture industry it takes on a whole set of new, unexpected dimensions.