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marketing

Ecommerce

OMGcommerce has started: Luigi Reggiani on Google Analytics and its future!

OMGconference is finally here! After the short speech from the organizer Ivan Brezak Brkanm who opened the conference, Luigi Reggiani, Head of Analytics & Conversions at Google took stage to talk more about all the possibilities of Google Analytics and all the things it can do for an online business.

Internet marketing

EarnCoupon from Serbia Wants to Offer Marketers Automated ‘Word of Mouth’ Marketing

A couple of days ago, a new Serbian startup was launched. Called EarnCoupon, this startup aims to promote products and services by word of mouth method, for which customers receive a certain discount. Considering that this type of promotion is the hardest one to pull off but also the most efficient, CEO of a EarnCoupon, Rade Joksimovic told Netocratic in an interview that it was about time for someone to develop a service which would allow businesses to advertise through positive opinions of its users.

Startups

Oust.me Will Connect Brands with Foursquare and Facebook Gamers through Location Layers

Oust.me, the Slovenian web startup that’s building a location-based game, has joined the ranks of the startup accelerator Seedcamp. Oust.me lets players conquer real territories in a virtual environment where you’re competing with your friends. I first wrote about Oust.me in April on Netokracija when they launched, when it looked like an interesting competitor to location-based games like Warsquare.

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Tech

Croatian airt has an API that will enable all developers to use AI without a hitch

Croatian AI startup airt that applied for a global patent protection of their algorithm in July, surprised us with another news at the Infobip Shift conference – their platform can now be used and implemented by developers as well.

Startups

What can international teams gain from Croatia’s first AI incubator?

In February of this year, Croatia got its first incubator for ventures working with AI, machine learning and data analytics. Sixteen startups already joined!

Startups

A day in the life of a Game Designer at Nanobit

What does a game designer actually do and how does that tie in with the world of mobile games? Allow me to explain.