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Digital Media

Branimir Karacic at OMGcommerce: What is Affiliate Marketing and how do we use it?

Branimir Karacic from Kolektiva, talked about affiliate marketing during his presentation on the second day of OMGcommerce which was held in Croatia's capitol, Zagreb. Affiliate marketing - marketing based on porformance, helped grow Kolektiva which is today one of the largest e-commerce in Balkans.

Ecommerce

Kolektiva at OMGcommerce: Using newsletters and prize winning games to attract new users

Kolektiva, largest group buying website in Balkans presented their service to the audience at the OMGcommerce which is taking place in Zagreb's Double Tree Hotel. Anil Shrestha, marketing manager from Kolektiva Slovenia, talked about different ways to attract customers and make them loyal.

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Startups

Croatian agencies SeekandHit and airt presented Capt’n: „It saves time and money just like top advertising experts!”

Veterans of advertising and co-founders of the leading agencies DRAP and SeekandHit presented their AI platform that optimizes advertising for Facebook and Google networks.

Startups

Croatian fintech startup airt helps banks learn about user’s transactions using AI

This week we had opportunity to cover the announcement of airtAI, a Croatian fintech startup whose solution is based on artificial intelligence and is directed towards smaller banks that want to better assess the needs of their clients. Exclusively for Netrokracija airt’s CEO Hajdi Ćenan reveals the details.

Enterprise

Cenosco: A Dutch company that prevents explosions on oil platforms from Pula, The Hague and Zagreb through software, VR and AR

Applications that control the operation of oil platforms and plants for the processing of derivatives are directly responsible for a safer and cleaner world, and one of the best is created largely in Croatia.