After half a year of ups and downs, mysteries and HEUREKA moments trying to understand what 'ad groups' are and what do 'keywords' have to do with ads, I am finally confident enough to say that I know what a complete ad group should look like. At last, I pull the trigger that creates 20,000 ad groups with keywords in one hour.
One of the hottest European Social Media events this year is about to take place in Prague. October 30 is the day when the Social Marketers Summit takes place and gathers some of the greatest speakers in one place. The top Social Media trends currently rolling within the digital world will show their incredible importance outside their common meaning.
Are travel companies aware of the need to change and why this time it is imperative, how should they plan their digital transformation and what benefits should they expect from it? We sought answers from Iva Vodopija, Head of Sales Operations at Lemax, a travel Software-as-a-Service company from Croatia.
Croatian AI startup airt that applied for a global patent protection of their algorithm in July, surprised us with another news at the Infobip Shift conference – their platform can now be used and implemented by developers as well.