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Czech Republic

Social media

Social Media Folks Meeting In Brno For The 2nd Babel Camp

Right after your summer vacation, it’s time to get busy and grab the best of social media gatherings in Europe before winter. One of them is definitely Babel Camp in Brno, organized by the social media guru Adam Zbiejczuk, the founder of Babel Guide. For the 2nd time, we are about to experience the fresh, new and highly promising event which is not to be missed. If you are into marketing, social media, tech and innovation, this is the perfect place for you. On Saturday, September 6th, Brno is again the host town of interesting social media lectures and workshops, where you get to inhale all the latest trends, get some practical knowledge and mingle with some very interesting names.

Internet marketing

Get Ready for Another Marketing Festival in Brno This Autumn!

Oct 31st – Nov 2nd is the weekend when the 2nd Marketing Festival is going to pump up Europe's heart (Brno) and make the blood runs faster in veins of expected 1100 visitors. Highly respectable lecturers (PPC professionals, world class marketers and analysts) will gather at Janaček theatre, bring you fresh and updated trends, share their knowledge and make sure you enjoy the best of them. There are 8 announced speakers at the moment, but there will be 18 more soon. Among the announced names, we should definitely mention: Dr. Peter Meyers from Moz, Avinash Kaushik, a famous digital marketing Evangelist for Google and a co-founder of Market Motive. Also, Martin Roettgerding from Bloofusion, Russell Savage from Box, Simo Ahava from Netbooster, and many more.

Startups

BIG Launcher Is Going Big With Its Android Launcher for Seniors and Visually Impaired Persons

A few weeks ago, when we visited Wayra’s Demo Day in Prague, one of the startups really caught our eye – BIG Launcher. I know what you’re thinking – what kind of interface is that? Well, it’s a launcher for Android, intended for seniors or visually impaired persons, that don’t have to use feature phones or senior phones anymore. Today it has more than 350.000 downloads of the free version and around 30.000 of the paid version. And the whole story started when one of the cofounders’ mom broke her phone.

Startups

Working On Next Google or Yahoo? Seznam.cz & StartupYard Are Helping Data, Search and Analytics Projects In 2014

seznam.cz and StartupYard presenting a new level of co-operation. seznam.cz is opening a part of its text search technology to all start-up teams with an interesting project that needs pre-crawled data from the Internet to start their business. Startupyard attracting the most promising European data, search or analytics projects and accelerating them towards becoming viable businesses.

Social media

Manage Your Likes: A New Facebook Tool for Your Perfect Profile

'Keepie uppie' used to be a football word for describing a skill of ball juggling, but today we present the same word as keeping up-to-date with all your Pages you've liked as a Facebook fan. Manageyourlikes.com, a new tool for Page likes management, created by Czech digital agency Apploud Digital and the social media consultant we've recently introduced you to, Adam Zbiejczuk. This useful tool offers a simple management of all the Facebook likes you've been collecting but also for keeping up to date about what's hot and what's not on Facebook.

Internet marketing

Central Europe Meets the Biggest Online Marketing Festival in November in Brno

Just two months after the Weekend Media Festival in Rovinj, Croatia, Central Europe is expecting another media conference. This time, Brno, Czech Republic, is the host town. November 22 and 23 are the days when the digital world exchanges knowledge again and broadens horizons among each other but also introduces online trends and its hot scene.

Social media

5 Reasons to go to CEE Social Media Barcamp – BabelCamp – in Brno!

Brno, Czech Republic, will hold a CEE Social Media Barcamp (aka BabelCamp) at the end of August. It is an event dedicated to exchange of knowledge, networking and fun, connecting CZ/SK/PL/AT/HU and other countries from this region. BabelGuide is an organizer and while we wait to hear some more details about the speakers and the […]

Mobile

Twilio Launches Voice Beta In Czech Republic & Romania with Full API Access

US communications startup Twilio has expanded its beta list of countries where is supports voice services further in Eastern Europe, specifically the Czech Republic and Romania. Twilio's Lisa Weitekamp confirmed that all of their voice features are enabled, including playing audio, recording, conferencing and most important for local developers: full API access.

Internet marketing

Etarget Launches Retarget to Let Your Ads Follow Users across Slovakian, Czech, Croatian, Serbian, Romanian and Other Websites

Contextual advertising network Etarget has just launched a new product called Retarget that lets you create remarketing campaigns. Retarget lets you target users that have already visited your website and know something about your products or services. Basically, you add a code snippet to your website and then Etarget knows when a users comes from it to one of the websites in their network, for example one of the 500 websites they've partnered with in Croatia.

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Internet marketing

Developer in a marketing hell (based on a true story)

After half a year of ups and downs, mysteries and HEUREKA moments trying to understand what 'ad groups' are and what do 'keywords' have to do with ads, I am finally confident enough to say that I know what a complete ad group should look like. At last, I pull the trigger that creates 20,000 ad groups with keywords in one hour.

Careers

The story of how Angela, my developer colleague, made my life easier. And how I made hers a nightmare.

One of the eternal questions in the tech world is whether marketers and developers can find a common ground. I must admit that at the very beginning, Angela - a developer - and I - a marketer, could’ve used a skilled interpreter to help us out.

Tech

Medtech at its finest: How Croatian Q and London-based Accunea developed a transplant monitor app

When capable tech meets medical expertise, many world-class solutions arise and Accunea Transplant Monitor is definitely one of them. How it came to be, we found out from leading tech company behind it.