At their 10th anniversary, the Slovenian high-tech company Zemanta d.o.o. announced that it was entirely acquired by Outbrain from the US, the world’s largest premium content discovery platform. The sum that Outbrain paid for Zemanta’s technology, products and team remains a business secret, and Zemanta’s co-founders Andraž Tori and Boštjan Špetič will join Outbrain. After becoming part of Outbrain Zemanta’s platform will continue to operate as a standalone product.
When entering a new market, regardless of the type of technology, platform or content, software localization is a must. But for digital tools in the agriculture industry it takes on a whole set of new, unexpected dimensions.
One of the fast-growing European agencies in collaboration with renowned innovator from the health field made a great B2B solution for which they received the German Innovation Award. How it came to be?