From a software user, he became an investor, and from an investor – a manager. Today, Mate Knezović is the COO of agricultural production management software AGRIVI. But it’s easy to win over the younger generations with technology, what about the older ones – have circumstances changed in the last couple of years?
Economist Tanja Matošević paved her career path in the IT industry, in the Croatian agritech company AGRIVI, so she shared with us her experiences of how she managed leading technology projects for global clients.
When entering a new market, regardless of the type of technology, platform or content, software localization is a must. But for digital tools in the agriculture industry it takes on a whole set of new, unexpected dimensions.