I love the start-up spirit and how the digital realm offers opportunities to anyone with a great idea regardless of their background and location. Though having had the opportunity to work with a number of start-ups over the years, I can’t help but reflect on the areas I feel most start-ups overlooked, time and again. Don’t get me wrong; some start-ups do get it right from the start, and are the ones that usually succeed, but they are few and far between based on my experiences to date.
Some people say that accepting an investment from an outside investor is like getting married. It is true that you might spend more time with your investor than with your wife. If that is so, signing of a term sheet is like getting engaged. How often do you see couples starting a happy relationship by having a long argument? Just keep that in mind when you will be negotiating the term sheet.
The third edition of the super-charged Warp accelerator program, created by Deutsche Telekom’s hub:raum specifically to help entrepreneurs sharpen their business ideas and to develop a sound business model in a record time, is behind us. It was fast, it was intense and I’m sure that all of the startups will agree that it was very useful.
Seedcamp, the British startup accelerator that has over the last 7 years invested in dozens of Central and Eastern European startups, is opening applications for their crown event, Seedcamp Week London.
We usually don't write about ongoing crowdfunding campaigns at Netokracija CEE, but we just had to introduce you to Walpie, a very groovy cat that wants to take YOU out for a walk. Wait, what…? Yes, you will ask that question often, throughout the whole article, because this campaign is a bit… Different. Why a cat, not a dog? Why crowdfunding? Who is the mysterious Mr MITS? We have (almost) all the answers!
Every startup knows what PR is. It’s a swish of the magic wand that’s going to get them all over the news and solve all their problems, right? Wrong, says Colette Ballou of Ballou PR, one of the key speakers on the upcoming How to Web conference in Bucharest.
Both independent game developers and big gaming studios have one thing in common - they heavily rely on good relations with media when it comes to promoting their latest title. Just how important is PR in the gaming and tech industry, Agnieszka Szóstak from PR Outreach will talk during this year's How to Web conference which is taking place in Buchurest.
After half a year of ups and downs, mysteries and HEUREKA moments trying to understand what 'ad groups' are and what do 'keywords' have to do with ads, I am finally confident enough to say that I know what a complete ad group should look like. At last, I pull the trigger that creates 20,000 ad groups with keywords in one hour.
One of the eternal questions in the tech world is whether marketers and developers can find a common ground. I must admit that at the very beginning, Angela - a developer - and I - a marketer, could’ve used a skilled interpreter to help us out.
When capable tech meets medical expertise, many world-class solutions arise and Accunea Transplant Monitor is definitely one of them. How it came to be, we found out from leading tech company behind it.