A couple of days ago, a new Serbian startup was launched. Called EarnCoupon, this startup aims to promote products and services by word of mouth method, for which customers receive a certain discount. Considering that this type of promotion is the hardest one to pull off but also the most efficient, CEO of a EarnCoupon, Rade Joksimovic told Netocratic in an interview that it was about time for someone to develop a service which would allow businesses to advertise through positive opinions of its users.
Webit Congress 2011, a conference on digital and IT industry in central and eastern Europe will take place on October 26th-27th 2011 in Sofia, Bulgaria. Many IT professionals are about to attend, including executives from eBay, PayPal, Yahoo!, Google, Microsoft Advertising and more.
Contextual advertising network Etarget has just launched a new product called Retarget that lets you create remarketing campaigns. Retarget lets you target users that have already visited your website and know something about your products or services.
Basically, you add a code snippet to your website and then Etarget knows when a users comes from it to one of the websites in their network, for example one of the 500 websites they've partnered with in Croatia.
Shift in Croatia attracted thousands of developers and thus made its way to the very top of developer conferences in Europe. Now they are ready to cross the borders of Croatia and come to the USA. Applications for Shift Miami are starting soon!