Internet marketing Archives - Netokracija CEE

Internet marketing

Gaming

What makes game localization successful? The Nanobit team shared their experiences with us

At first glance, adapting casual games for a different market may seem banal, but it’s a multidisciplinary process which largely determines how successful the game will be, regardless of whether it is released in Chile, Russia or Australia.

Internet marketing

Developer in a marketing hell (based on a true story)

After half a year of ups and downs, mysteries and HEUREKA moments trying to understand what 'ad groups' are and what do 'keywords' have to do with ads, I am finally confident enough to say that I know what a complete ad group should look like. At last, I pull the trigger that creates 20,000 ad groups with keywords in one hour.

Internet marketing

Beforetime Marketing is a thing now and it all started here

It was more than two years ago that my first article for Netokracija went online, complete with a sex metaphor and a new word. I'd recently coined "beforetime" to describe the period that comes before "realtime" when publishing content.

Internet marketing

Marketing Festival In Brno Nailed It Again

Highly respectable names in digital marketing, interesting lectures and practical workshop is what puts Marketing Festival on top over and over again.

Internet marketing

Want To Create Mind-Blowing Digital Campaigns? Ana Andjelic Provokes You To Think Differently

Why nurturing relationships with innovators who disturb business is important? How can a digital disruption change a business? What's the key of every great digital strategy and what do best campaigns look like? Ana Andjelic, one of the world's top digital strategists lets you know the answers to these questions. Get ready!

Internet marketing

Get Your Copy Of Hacker, Maker, Teacher, Thief: Advertising’s Next Generation

Netocratic recently introduced you to Hacker, Maker, Teacher, Thief: Advertising’s Next Generation, a book by CreativeSocial, a group of some of the most (inter)active creative directors & business owners. The privilege of showing off and selling the first copies of Creative Social’s book has been given to Lulu.com – a community for creators of remarkable work..

Internet marketing

Samantha Yarwood: Bringing The Starbucks Experience To Life Through Digital Ventures

At the Marketing Rockstars Festival in Graz, Samantha Yarwood, Marketing Director EMEA, Starbucks, talked about the Starbucks experience and how they keep on bringing it to life internationally by means of digital ventures.

Startups

Nuke Suite Is An Integrated Social Marketing Platform That Global Brands Adore

Have you been trying to keep up with the extensive and demanding social operations of your brand in order to keep growing on your social channels? Has multi-networking been giving you a headache and have you been over-occupied with keeping your brand’s e-reputation on the highest level? Well, today is your lucky day. Meet Nuke Suite.

Internet marketing

Marketing Rockstars Ready To Set Off! Check Out Who’s On Board

Everything is ready for the 1st ever Marketing Rockstars Festival starting this Friday in Graz. International speakers, creative visionaries and marketing magicians are about to change the landscape of Austrian marketing scene, but also introduce this part of Europe with the most ambitious marketing conference, organized by the young Austrian entrepreneurs we've recently introduced you to.

Internet marketing

Marketing Rockstars: Young Austrian Entrepreneurs Creating Lifestyle Marketing

As Marketing Rockstars conference starts next week, we spoke to young Managing partners Stefan Stücklschweiger and Thiemo Gillissen about their overall vision of the future marketing, young talents and successful tomorrow. Thiemo, Stefan and their team ooze unseen lucidity that shapes them into an amazing push-forward team. They show you how things should be done while you’re young and beautiful, and they are about to form a new marketing style - lifestyle marketing.

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Careers

How does IT Consulting create experts who know how to integrate IT into all business spheres?

Keeping in mind how much the IT industry influences all other industries but also everyday life, it's surprising how little is said about IT consulting, which is practically the bridge that connects the two. That's why we sat down with a junior and two seniors on different career paths - to explore this profession with those who practice it, love it, and live it.

Tech

Why VS Code remains a developer favorite, year after year

In this year's Stack Overflow Survey, Visual Studio Code (VS Code) has been voted the favorite tool among developers, making it the category winner for the fourth year in a row. We examined why 74,48% of all professional developers, experienced and beginners alike, prefer it to other tools.

Startups

The Football Company launches NFT jersey of Croatian national football team for metaverse fantasy football

Virtual sports merchandise might become a multibillion-dollar industry thanks to the metaverse. Two Croatian founders in Germany have taken the lead to give Vatreni a head start.