This is the second part of my mini series focusing on term sheets. The goal is to cover the convertible loan – in general the less commonly used investment method.

For a general introduction to term sheets and the negative consequences of pushing for high valuations, please refer to the first post.
Before we dig into individual terms, it is important to distinguish between the two most common methods of investing: convertible loans and equity investments. In an equity investment, an investor receives a stake in the company in exchange for cash. Plain and simple. If the investor provides a convertible loan instead, he will provide a loan with a maturity date, interest and a special twist: the right to convert the loan into an equity stake in the company at some point in the future.
The goal of this post is to cover the convertible loan – in general the less commonly used investment method. Nonetheless, it typically contains just a few terms that can easily be covered in a single post.
Definition of a convertible loan
As mentioned above, a convertible loan is a short-term debt that converts into equity. Usually it converts at the next investment round. Example: if you receive your seed investment in a form of convertible loan, it will convert to equity when you raise your Series A investment.
The advantage from the perspective of an entrepreneur is that a convertible loan before its conversion behaves very much like a standard loan: the investor typically does not have many of the rights of a preferential shareholder (board seats, liquidation preferences, etc.). Since it is a fairly short and simple document, it also gets executed faster (that’s why convertible loan investment can be processed faster than an equity investment, typicallyby a couple of weeks).
Additionally, a standard convertible loan does not require an immediate payment of interest. Instead, it gets accrued and converted to equity, as explained below.
The disadvantage also comes from the very nature of the loan: until the loan gets converted to equity, the investor has a priority right at maturity date to claim any assets (i.e. cash & hardware for most startups) in order to get the loan and interest repaid. Needless to say, most startups don’t have enough cash to repay the loan at maturity and thus are forced to liquidate all assets and close down the business.
Why and when to use a convertible loan
There are a couple of scenarios when a convertible loan can be used. First, it may serve as a source of “bridge financing” before an anticipated large financing round. Say you raised a EUR 200,000 seed round and are now in the process of raising EUR 2 MM Series A, but still need a few more months to complete the round. So you take a EUR 100,000 convertible loan as an extra cushion for the fundraising process. As mentioned above, convertible loans are faster to execute from a legal perspective, so the whole transaction can get processed in a matter of few weeks.
Bridge financing can be tricky, though: if investors are not 100% convinced that things are going well, asking for a quick convertible loan may give rise to major concerns regarding performance and outlook (i.e. the question: why would you need more cash in order to fundraise?). Losing existing investors’ confidence is a very bad way to start the fundraising process.
Second, the convertible loan is used at times when investors and entrepreneurs can’t agree on valuation, especially when they define a conversion discount but not necessarily the valuation cap (explained below). I am not a big fan of this use case: instead of facing a major issue straightaway, both parties decide to shift its resolution to some later point in time. Such a strategy can very easily backfire, creating nasty arguments between investors and entrepreneurs, which can block further fundraising and thus kill a startup.
Convertible loans are also increasingly being used at the seed stage. There is plenty of criticism against this practice from VCs, especially if the notes are overused and include harsh terms. I recommend reading this piece by Mark Suster on the topic.
Terms you can find in a convertible loan
- Maturity date: This is the time by which the loan matures. First thing to understand: the investor can require the repayment of the loan at the maturity date. This is used to protect his downside: if the startup is not doing well, the investor can still recoup his investment and interest at the loan’s maturity date (and kill the startup if it doesn’t have enough money to repay the loan).
- Interest rate: This is the interest the startup shall pay on the loan. It is typically a PIK (payment in kind) interest, i.e. startup doesn’t actually pay the cash. Instead, interest gets accrued to the principal of the loan. In such case the accumulated interest gets converted into equity together with the principal of the loan. Example: if you raise a EUR 100,000 convertible loan with an 8% interest that gets converted into equity in 12 months, the actual amount that gets converted is EUR 108,000.The most common rates we have seen hover between 6-8%.
- Conversion: very important clause that describes the conditions under which the loan is converted to equity. The most typical mandatory conversion scenario is upon “qualifying financing”: once a startup raises more than EUR XX (i.e. raises a “qualifying financing” round), the loan under gets automatically converted into equity. The most investor friendly alternative for conversion is at any time the investor chooses, but this scenario is very rare if the startup has raised additional capital. Typically, if the startup doesn’t raise any new capital before maturity date, the investor has a right to decide whether he wants to convert or not.
- Conversion discount: The investor typically converts his loan to equity with a conversion discount in valuation compared to new investors to compensate him for the additional risk of having entered the startup earlier than the new investors. Example: Say new investors are entering the startup at EUR 5,000,000 valuation. If the note has a 20% valuation discount, the holder of such a loan can convert the entire amount of the loan (and interest as explained above) to equity at 5,000,000 * 80% = EUR 4,000,000. A standard discount we typically see on a convertible loan is between 10-30%, with 20% being the most common.
- Valuation cap: In addition to a conversion discount, investor can also set a valuation cap, i.e. the maximum valuation at which the loan will convert. Let’s use the example above, but say that the terms also included a valuation cap of EUR 3,500,000. Without the cap, the investor would convert at EUR 4,000,000 valuation, but with the cap, the investor can convert at EUR 3,500,000.
These are the most common terms an entrepreneur can find in a convertible loan, at least based on what we at Credo Ventures have experienced.
Nevertheless, we tend to prefer equity rounds: rather than hiding/avoiding terms or valuations, we agree on the whole structure at the beginning so we can focus on what is important: creating value for the startup. More on how we set the structure and how we think a fair equity round term sheet should lookin the next post.
Comments
Oren
29. 4. 2019. in 4:29 pm
The conversion discount in your example is penalizing the note investor as he converts a 5mln note into 4mln equity. Which is wrong. Shouldn’t he be actually be able to get 6.25mln equity for his 5mln note?
Stijn
5. 2. 2020. in 11:54 am
Having invested in a convertible of 2mln would result in a stake of 50% (2/4) in case of a conversion discount whilst without the discount is would be 40% (2/5). So the discount is advantageous for the convertible investor.
Ralph
27. 3. 2020. in 4:56 pm
Oren, I read this that it artificially lowers the subsequent valuation for the note investor. So if they had a convertible note of $100k, it would be worth 2.5% equity (of $4m), rather than 2% (of $5m)
Carlos
7. 9. 2019. in 5:03 pm
Great article! Thanks
Seb
30. 12. 2019. in 7:31 pm
It’s the valuation at which the investor converts the loan. Lower valuation(4 instead of 5mln) means more equity for the loan.
Intan
5. 1. 2021. in 2:02 pm
Hi, thank you for the clear explanation. one question still for my understanding: in the example of valuation, how does it relate to the amount of loan? so example loan was given at EUR100K, with interest of 8% for maturity date of 2 years. when the valuation is set at EUR 5mln, how much is converted into equity in this case?
thank you in advance for your explanation
Rose Mitchell
20. 8. 2021. in 8:19 am
Really useful. Thanks for sharing this 🙏
Dawn Morrisson
7. 6. 2023. in 9:56 am
Convertible loans can be a useful financing option for startups, offering flexibility and potential benefits for both investors and entrepreneurs. They allow startups to secure funding without immediately determining a valuation and provide investors with the opportunity to convert their investment into equity at a later stage. This article provides valuable information on convertible loans and their implications for startups. Thank you for sharing this resourceful piece!